Mr Suresh Panjabi, MD of Pacific Logistics Ltd, UK spoke on 17 Aug 07 to the students of MBA (M&E) about the emerging opportunities in Online Retail with special reference to Apparel.  After talking of the rising trends in online retail in UK, he gave details of some Success stories in the field and also shared how some Big Names in retail have not been able to make a success of online retail.  Strong Brands are necessary, but not sufficient to pull the webworld shoppers to online retail.  Those who have made it big in online retail have developed systems for dealing with customer returns.  Pacific Logistics handles apparel supply for big retail chains in the UK.